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Overview The Owner's AI Toolkit Advise & Enable
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Free tool, no email gate

Somebody reviewed you last week. This grades what you did next.

Every other review tool scores your star average and your review count, which are the two numbers you cannot move this week. This one scores the part you control today: whether you answered at all, how fast, and whether the answer sounded like a person or a form letter. Paste in up to five and read the verdict.

Grade your replies

Five reviews, five replies, one honest grade

Review Reply GraderRuns on your device

Step 1. Paste in what happened

Three real-looking examples are loaded so you can see the grading work before you type anything. Replace them with your own recent reviews, copied straight from your listing, and leave the reply box empty where you never answered. Five is enough to see the pattern.

Step 2. Your grade

Coverage counts the share of reviews you answered, and an unanswered one-star or two-star counts double, because that is the one a stranger reads first. Speed counts how long the answer took. Reply quality reads the words themselves.

Runs in your browser. Nothing you paste is stored or sent.

A rules-based read of the text you pasted, not a judgment of your business. It cannot see your listing, your competitors, or what happened between you and the customer offline. Treat a low grade as a list of quick edits, not a verdict.

Email me this grade

Optional, and the tool already works without it. You get the grade, the finding on every review, and the fix list in one email, so you can forward it to whoever actually posts the replies. No newsletter.

See how the reviews engine handles this Book a call

Need the house rules for who may answer with a drafting assistant, and in whose name? The policy generator writes them. Every self-serve tool sits in the toolkit.

The honest part

The reply is not for the person who wrote it

The customer who left the two-star may never read your answer. The next forty people deciding whether to call you absolutely will, and they will read it the way anyone reads a public argument: skimming for who sounds reasonable. That is the whole job. Not winning, not explaining, not defending the policy. Sounding like somebody who noticed, took it seriously, and is easy to reach.

Which is also why the form letter fails. A reply that could be pasted under any review in any industry proves only that somebody has a macro. It costs you the one thing a reply can buy, which is the impression that a real person runs this place. Naming the actual thing the customer mentioned takes eight seconds and does all the work.

89%

of consumers say they expect owners to respond to reviews.

Half

say they are put off by replies that read as templated.

19%

expect a response the same day the review goes up.

Source: the BrightLocal Local Consumer Review Survey. Read the survey. These three figures are the only outside statistics on this page, and there are no others because we have not verified any others.

Why grade the replies instead of the stars?
The star average is the one number you cannot move this week. The reply is the part you control today, it is public, and it is read by the next person deciding whether to call you. A listing full of unanswered reviews tells that person nobody is home.
What happens to the reviews I paste in?
Nothing. The grading runs inside your own browser. There is no account, no upload, and no copy kept anywhere, which is why you can paste the real text of a review you would rather not forward to a stranger.
Can I offer someone a discount to change a bad review?
No, and the grader fails any reply that does. Paying for a rating, in money or in kind, breaks the rules every major review platform runs on, and it is the kind of thing regulators treat as misleading the public. Fix the problem, invite the person to contact you privately, and let them decide on their own whether to update anything.
How fast is fast enough?
Same day is the standard worth holding for anything negative, because that is the window where a public reply still reads as attentive rather than defensive. Within a week is acceptable for a positive review. Past that, the reply is for the audience rather than the customer, which is still worth doing but no longer repairs anything.
We get too many reviews to answer them all by hand.
That is a good problem, and it is the point at which this stops being a discipline question and becomes a systems question. The answer is not a macro. It is drafts prepared for you in your own voice, positives cleared quickly, and anything critical held for a person to approve before it posts. The reviews engine is that system.
Review Reply Grader

Graded. Now make it somebody's job.

Thirty minutes, free, in plain English. Bring the grade you just got and the review you have been avoiding. We will tell you what a reply system would take, and whether you need one yet.

Book the free 30-minute call

Want the system instead? The reviews engine.

Next free tool, same no-gate rule: the two-minute readiness check. Whether your shop is ready to put AI to work at all.

hello@clariqadvisory.com